About Us

Our Story

In 2005, Greg Couch started his career as a financial advisor with a regional broker-dealer in Lexington. His vision for a more client-driven experience pushed him to set out as an independent advisor focused on creating a firm centered on acting in the client’s best interest as fiduciaries. In 2010, Meridian Wealth Management, LLC was founded to create a platform that supports the goals of our clients and the advisors who serve them. Today, we have over 40 advisors across the United States who all share the Meridian belief of doing what is best for the client .

“Meridian was founded to create a platform that supports the goals of our clients and the advisors who serve them.”

— Greg Couch, CEO & Founder

Our wealth management advisors come from a variety of backgrounds and aim to serve clients with varied investment goals. Meridian serves clients in various niche markets, including high-net-worth families, institutional investors, non-profit organizations, retirement plans, and individuals across many different industries. With over $3.8 billion in assets under management (as of 9.30.2024), established offices in nine cities, and clients in 48 states, Meridian’s goal is to continue to grow across the U.S., adding value to the lives of our clients and attracting new talent who share our mission.

Over $3.8 billion
assets under management

As of 9.30.2024

Community First

Meridian Wealth Management is committed to giving back to the communities in which we serve. Our advisors and support staff members are involved in a variety of philanthropic organizations and hold seats on many boards throughout the communities they live in. See how they are involved by exploring each office’s community page!

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